Sales services — closing, appointment setting and outsourced sales teams

    We supply the human stages of selling: closers who run your sales calls, appointment setters who fill your calendar, and SDRs who create the conversations in the first place. Engagements are scoped around the sales stage, written outcomes and commercial terms agreed before work starts.

    You bring the leads or pipeline — our closers work them. Closing engagements run on your existing leads. Need the leads generated and meetings booked too? That's a separate service — see appointment setting and lead generation.

    What we do

    We staff the stage of your sales process that is failing, rather than selling a fixed package. That is usually one of three things: nobody is starting conversations, conversations aren't turning into booked meetings, or meetings aren't turning into signed deals.

    • High-ticket closing — defined sales calls run against written criteria
    • B2B appointment setting — qualified meetings booked into your calendar
    • SDR and outbound prospecting — conversations created from a cold list
    • Full outsourced sales team — the whole sequence, end to end
    • Sales training and script development for your existing team

    How we charge

    The commercial model is part of the service. Engagements are scoped around the stage, the written outcome and any fixed or variable components agreed before work starts.

    Where an engagement is appointment-based instead, the qualification criteria and the meeting-attendance definition are agreed in writing before the first call is made.

    Who it suits

    Offers with enough margin per deal to pay a closer properly, and a sale that genuinely needs a human conversation — B2B services, consulting, agencies, mid-market software, and training or education programmes.

    If your offer is low-ticket and self-serve, or has never been sold repeatedly by anyone, we will say so on the call rather than take the engagement.

    Engagement economics

    How the commercial arrangement is separated

    Commission-only describes the closer's remuneration. Pearl Lemon sourcing, placement, onboarding and management are a separate commercial arrangement, agreed in writing with you before any engagement begins.

    Closer remuneration

    Performance-led and tied to agreed closing outcomes. What triggers it, when it is payable and how refunds or early churn are treated are all written into the agreement rather than quoted as a standard figure.

    Pearl Lemon service fees

    Sourcing, placement, onboarding and ongoing management are Pearl Lemon services with their own commercial terms. They are agreed separately from closer remuneration, in writing, before the engagement starts.

    What you provide

    The offer and its pricing, the qualified conversations or pipeline the closers work, product and pricing answers during onboarding, CRM and calendar access, and one internal decision-maker.

    What Pearl Lemon provides

    Sourcing and placing closers, onboarding them onto your offer and qualification criteria, and managing the working arrangement and pipeline reviews within the agreed scope.

    Attribution and payment terms

    Which conversations and deals count, how they are attributed, and when amounts become payable are defined in the contract for your engagement. They are not fixed site-wide.

    No blanket statement covers every service. It would be inaccurate to describe all Pearl Lemon work as carrying no ongoing fee, as being remunerated purely from closed-deal revenue, or as economically identical from one service to the next. The arrangement for each service is set out in the written scope for that engagement.

    FAQs

    Frequently asked questions

    Check whether closers should work your pipeline.

    Use the qualification router first. Closer-ready companies continue to booking; pipeline-first enquiries go to appointment setting.