Do you provide the leads, or do I?

For closing engagements you supply the leads or the pipeline and our closers work them. If you do not have leads yet, that is a separate service — appointment setting and lead generation — and we would start you there instead.

Is outsourced closing the same as outsourced sales?

No. Outsourced sales can cover the whole funnel including prospecting and setting. Outsourced closing is specifically the conversion stage.

Is outsourced closing cheaper than hiring?

It shifts cost from fixed to variable rather than simply lowering it. A commission-led arrangement can cost more on a strong month and nothing on a dead one, which is usually the trade businesses want.

Who owns the customer relationship?

You do. The closer sells on your behalf under your brand, and the contract, client relationship and delivery remain yours.

What is outsourced closing?

Outsourced closing is when an external, experienced sales person runs your closing calls instead of an employee — usually paid per closed deal rather than by salary. You keep the offer, the brand and the leads; they convert the conversations.

You bring the leads or pipeline — our closers work them. Closing engagements run on your existing leads. Need the leads generated and meetings booked too? That's a separate service — see appointment setting and lead generation.

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What it includes, and what it does not

Outsourced closing covers the conversion end of the funnel: the discovery or sales call, objection handling, proposal, follow-up and the close itself.

It does not include creating demand. Generating leads and booking meetings are separate functions — appointment setting and lead generation — and conflating them is the most common reason an engagement disappoints.

In scope: sales calls, objection handling, proposals, follow-up, closing
In scope: call recordings, notes and CRM updates handed back to you
Not in scope: generating the leads, unless you buy that separately
Not in scope: delivering the work once it is sold

How it is normally paid

Three structures dominate: a share of closed revenue with no retainer, a reduced retainer plus a smaller share, or a fixed fee per closed deal. Which is appropriate depends on deal value, cycle length and who supplies the pipeline.

Commission-only pushes the most risk onto the provider, which is why providers who offer it are selective about the offers they take.

When outsourced closing fails

Almost always for one of four reasons: there was no real pipeline, the offer had not proven it could sell, nobody defined what a closed deal meant, or the closer was never briefed properly on the product.

All four are visible before signing anything, which is why the honest version of this conversation starts with whether you should do it at all.